This feature addresses a long‑standing gap in news reporting: the persistent underrepresentation and misrepresentation of LGBTQIA+ communities in Botswana’s media landscape. The article argues that at a time when the rights, safety and dignity of queer people remain contested globally, media spaces must take responsibility for factual, respectful and accurate reporting.
The work challenges the narrative that LGBTQIA+ issues are fringe or controversial topics. Instead, it argues that representation is central to fairness and visibility. When stories are omitted, distorted or reduced to myths, they perpetuate stigma and silence. The article highlights that LGBTQIA+ communities are too often featured only when there is controversy, leaving their everyday realities unexplored. This invisibility reinforces prejudice and creates an environment where harmful narratives thrive.
The article was written as part of broader engagement following a Gender Links training designed to strengthen reporting on LGBTQIA+ issues. Training participants identified widespread gaps in sensitivity, accuracy and ethical standards within newsrooms. The story builds on these observations, urging journalists and editors to rethink their responsibilities. It emphasises that media representation is not about “promoting an agenda” but about reflecting the full diversity of society.
The feature also explores how historical underreporting has harmed LGBTQIA+ communities. In Botswana, conservative social attitudes, cultural norms and religious teachings continue to influence public perception. These dynamics make it difficult for queer people to be seen or heard without fear of discrimination. The story argues that journalism plays a crucial role in breaking this silence. By profiling individuals, sharing lived realities and dispelling myths, media can humanise communities often pushed to the margins.
Several developments reflect the growing importance of this work. Training by LEGABIBO and other organisations has helped journalists understand the need for accurate reporting. The article acknowledges these efforts while calling for continued capacity‑building and consistent editorial guidelines. Fair portrayals can empower LGBTQIA+ people, validate their experiences and reduce mental health risks associated with stigma.
The article directly influenced public conversation by drawing attention to gaps in existing coverage. It contributed to shifting newsroom discussions towards inclusion and accountability. The story has been used in school discussions, advocacy platforms and panel conversations, broadening its reach beyond print audiences. It has also strengthened partnerships between media practitioners and human rights organisations.
The impact extends to how readers perceive LGBTQIA+ identities. Fair representation helps counter isolation and encourages self‑acceptance. The article underscores that equitable reporting benefits not only queer communities but society at large. Narratives rooted in accuracy and empathy foster greater understanding, reduce hostility and support social cohesion.
Looking forward, the journalist plans to expand coverage to include issues such as workplace discrimination, access to healthcare—including HIV‑related services—and exclusion within policy spaces. Future stories will explore how queer people navigate stigma in religious spaces, employment settings and community structures. This continuation aims to promote reform, hold institutions accountable and ensure that the visibility of marginalised groups does not fade.
Sustained media visibility is essential. Occasional stories are insufficient to dismantle entrenched bias. The article concludes that consistent, ethical and deliberate coverage is necessary to normalise LGBTQIA+ existence within Botswana’s social narrative. Only through continuity can public understanding evolve and meaningful change occur.
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