As the project is ongoing, evidence of impact comes from the earlier phases, as well as anecdotal evidence from the more recent phases.

In the pilot phase (2013 to 2015), 1350 survivors of GBV trained as entrepreneurs. 91% completed a business plan and 79% followed through on the plan. 533 survivors of GBV in nine Southern African countries were mentored in the follow-up phase in 2016. Average income increased by $35 per month after the first phase to $328 per month in the follow-up phase. 85% (post training) and 97% (follow up) of participants said they now experience less or much less GBV (Gender Links, 2019). Overall, the relationship control index increased by four percentage points to 66%. In 2016 the campaign won the Mail and Guardian “Investing in the Future Award”.

In the first phase, the programme brought about a change in IT skills. As illustrated in the graph, 67% of the women now use a computer compared to 31% at the start of the project. 68% have access to Email (compared to 26% at the start). 29% surf the internet (compared to 27% at the start). 12% of the women indicated that they now have a Twitter handle as opposed to 7% at the inception of the project. There was a small increase in website usage from 2% to 6% at the end of the programme. The use of a Facebook account however dropped from 31% to 15%.

Some important outcomes are demonstrated in the personal accounts of participants through “I” stories and interviews and some are summarised in the following stories.